Top 3 SEO Trends to Expect in The Year 2022
Most business owners are now well aware that Search Engine Optimisation is crucial in attracting potential customers. However, SEO constantly keeps changing, and you need to stay on top of the latest trends to ensure maximum effectiveness. It means if...
A Brief Guide on Core Web Vitals and its Business Impact
Core Web Vitals is a buzzword today in the SEO community and website owners. Google considers these metrics paramount in measuring the overall user experience. These metrics contain three components: content loading speed, interactivity, and visual stability. Even if you...
Webinar: How to Enhance User Experience via Core Web Vitals
Great user experience can be a harbinger of success for your online business. Though this metric has been overlooked for quite some time, it instantly got all the attention after some peculiar Google updates. Now most online business owners have...
What Can you Expect Out of Core Web Vitals in 2022?
The year 2021 has been a big year in terms of SEO. We saw many Google updates along with title tag rewrites. Another big release was the Page Experience Update, based on Google’s Core Web Vitals metrics. These metrics focus...
Google is Coming Up with a New Core Web Vitals Metric
Google is coming up with a new responsiveness metric that could replace First Input Delay. In a recent HTTP Archive Almanac article about CMS use across the globe, the author mentioned that almost all platforms score great on the First...
Simple Yet Effective Ways to Optimize Your Responsive Search Ads
Since May 2018, Google’s Responsive Search Ads (RSAs) and Expanded Text Ads (ETAs) have co-existed, giving marketers more formats. There are speculations that RSAs have become the default and only ad format that you will use in the near future....
Advanced Mobile App Development Technologies for Businesses
Mobile apps have become an integral part of our daily lives. From shopping, socializing, travel booking, watching movies to learning, we are surrounded by mobile apps. Since millions of eCommerce mobile apps are already there on mobile app markets, it...
Smart Tips to Elevate Rank in Google Discover
Google’s Discover feed presents mobile users with content based on their preferences. For publications that have successfully managed to get their content featured, the Discover feed can drive a massive amount of traffic. However, there is no way to create...
Multiple Customer Management: What publishers need to know
The ad industry is continuously evolving with the introduction of new technologies. One such introduction is done by Google recently in the form of Multiple Customer Management (MCM) while phasing out Scaled Partner Management (SPM). Before explaining this transition, it...
Google rolls out its November spam update
Google confirms that it has finished rolling out its “November 2021 spam update”, a new search ranking algorithm update targeted at curbing spam. The company confirmed it in a tweet. Exact details of this update were not provided, though most...