Udayavani sees a 102% increase in ad revenue after optimising for site performance
The challenge Kannada Daily News Paper—Udayavani—is a part of Manipal Media Network Private Limited. Over the past 74 years, the publication has been an agent of change for the people of Coastal Karnataka. Today, Udayavani is a leading daily newspaper...
AP7AM increases page speed score by 78% with core web vital optimisation
The challenge AP7AM is one of the oldest digital-only news sites based out of Hyderabad, Telangana, India. The site covers news categories such as politics, entertainment, spirituality, with a strong focus on Telugu movies and movie reviews. It is a...
By improving page speed experience on Mobile Web, Uttra News boosts ad revenue by 484%
The challenge Uttra News focuses on the local news of 9 districts of Uttarakhand, India. Apart from trending news, it also covers national, and International news. Uttra News was seeing a falling trajectory in their website traffic and advertising revenue....
Mid-Day improved core web vitals and saw advertising revenues increase by 25%
The challenge : Mid-Day is one of the oldest and most pioneering publications in Mumbai. It is a 41-year-old brand that primarily focuses on local news. Mid-Day.com faced two major challenges: High website page load time and low advertising revenue....
If Content is King then Site Optimization is Queen: Webinar by Team Readwhere
“Content is King”- A famous statement by Bill Gates describes the internet as a marketplace for content. Being a part of the publishing industry, we have heard this several times and understand its worth to the fullest. Over the years,...
News Tagging Guide: Utilizing Google Analytics and Data at its best
Data is the real gold mine for a publisher, isn’t it? But this gold is of no use if you don’t know how to extract it from the mines and sell it further. For publishers, data is available in various...
Readwhere- Frequently Asked Questions by Publishers
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Optimize your content for more traffic on Google Discover for publishers
In an era of personalization, Google Discover is gaining popularity every day as it provides relevant content feed to a user. Mobile device users can get the latest content, news updates and exciting feed powered by AI, their search results...
World without cookies: Better & Secure Web Experience
How would you react if someone is keeping an eye on your activities and knows everything about you? It gets scary for almost every one of us! Similarly, we all know web browsers are concerned about how third-parties cookies. These...
Advertising in the cookie-less & high-security world
In the series of Learn with Readwhere webinars for Google News Initiative, Readwhere Adexchange is organising an webinar on September 23, 2020 at 12:00 PM. The topic of webinar is Advertising in the cookie-less & high-security world.